Interpreting Zohran Mamdani's Style Choice: The Garment He Wears Tells Us About Modern Manhood and a Changing Society.

Growing up in the British capital during the noughties, I was always surrounded by suits. You saw them on businessmen rushing through the Square Mile. You could spot them on dads in the city's great park, kicking footballs in the evening light. At school, a cheap grey suit was our required uniform. Historically, the suit has functioned as a uniform of gravitas, projecting power and performance—qualities I was expected to aspire to to become a "adult". Yet, until lately, people my age appeared to wear them infrequently, and they had all but disappeared from my consciousness.

Mamdani at a film premiere
A social appearance by the mayor in late 2025.

Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony dressed in a subdued black overcoat, crisp white shirt, and a notable silk tie. Riding high by an innovative campaign, he captured the world's imagination like no other recent contender for city hall. But whether he was celebrating in a music venue or attending a film premiere, one thing remained largely unchanged: he was almost always in a suit. Loosely tailored, contemporary with soft shoulders, yet conventional, his is a quintessentially professional millennial suit—well, as typical as it can be for a generation that seldom chooses to wear one.

"The suit is in this weird position," notes style commentator Derek Guy. "Its decline has been a gradual fade since the end of the Second World War," with the real dip arriving in the 1990s alongside "the advent of business casual."

"It's basically only worn in the strictest settings: weddings, funerals, and sometimes, court appearances," Guy explains. "It's sort of like the kimono in Japan," in that it "essentially represents a tradition that has long retreated from daily life." Many politicians "don this attire to say: 'I am a politician, you can have faith in me. You should support me. I have authority.'" Although the suit has traditionally conveyed this, today it performs authority in the attempt of gaining public confidence. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it enacts masculinity, authority and even proximity to power.

This analysis stayed with me. On the infrequent times I need a suit—for a wedding or black-tie event—I retrieve the one I bought from a Japanese retailer a few years ago. When I first picked it up, it made me feel refined and high-end, but its slim cut now feels passé. I suspect this sensation will be only too recognizable for numerous people in the global community whose families originate in other places, particularly global south countries.

Richard Gere in a classic suit
Richard Gere in the film *American Gigolo* (1980).

It's no surprise, the working man's suit has fallen out of fashion. Like a pair of jeans, a suit's silhouette goes through trends; a particular cut can thus define an era—and feel quickly outdated. Consider the present: more relaxed suits, echoing a famous cinematic Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a considerable investment for something likely to be out of fashion within a few seasons. But the appeal, at least in some quarters, persists: in the past year, major retailers report suit sales increasing more than 20% as customers "move away from the suit being daily attire towards an desire to invest in something special."

The Politics of a Accessible Suit

The mayor's go-to suit is from a contemporary brand, a European label that retails in a mid-market price bracket. "He is precisely a reflection of his upbringing," says Guy. "A relatively young person, he's neither poor nor extremely wealthy." To that end, his mid-level suit will resonate with the group most inclined to support him: people in their thirties and forties, university-educated earning middle-class incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits arguably don't contradict his stated policies—such as a capping rents, constructing affordable homes, and fare-free public buses.

"You could never imagine a former president wearing this brand; he's a luxury Italian suit person," says Guy. "As an immensely wealthy and was raised in that New York real-estate world. A power suit fits seamlessly with that tycoon class, just as more accessible brands fit naturally with Mamdani's constituency."
A notable political fashion moment
A former U.S. president in a notable tan suit in 2014.

The legacy of suits in politics is extensive and rich: from a former president's "shocking" beige attire to other national figures and their notably polished, custom-fit sheen. Like a certain UK leader learned, the suit doesn't just clothe the politician; it has the power to define them.

Performance of Normality and Protective Armor

Perhaps the key is what one academic refers to the "performance of banality", invoking the suit's historical role as a standard attire of political power. Mamdani's particular choice taps into a deliberate modesty, neither shabby nor showy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. However, experts think Mamdani would be cognizant of the suit's military and colonial legacy: "The suit isn't apolitical; scholars have long noted that its contemporary origins lie in imperial administration." It is also seen as a form of defensive shield: "It is argued that if you're a person of color, you might not get taken as seriously in these white spaces." The suit becomes a way of signaling legitimacy, particularly to those who might question it.

Such sartorial "code-switching" is hardly a new phenomenon. Even iconic figures previously donned formal Western attire during their formative years. Currently, other world leaders have begun exchanging their usual fatigues for a dark formal outfit, albeit one lacking the tie.

"Throughout the fabric of Mamdani's public persona, the tension between belonging and otherness is apparent."

The attire Mamdani selects is highly symbolic. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to conform to what many American voters look for as a marker of leadership," says one author, while at the same time needing to navigate carefully by "not looking like an elitist selling out his non-mainstream roots and values."

A world leader in a suit
A European president meeting a foreign dignitary in formal attire.

Yet there is an sharp awareness of the different rules applied to who wears suits and what is read into it. "That may come in part from Mamdani being a millennial, skilled to adopt different personas to fit the occasion, but it may also be part of his multicultural background, where adapting between cultures, traditions and attire is common," commentators note. "Some individuals can go unnoticed," but when others "attempt to gain the power that suits represent," they must carefully navigate the codes associated with them.

In every seam of Mamdani's public persona, the dynamic between belonging and displacement, insider and outsider, is evident. I know well the discomfort of trying to conform to something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's style decisions make evident, however, is that in politics, image is not neutral.

Ronald Bray
Ronald Bray

A tech enthusiast and business strategist with over a decade of experience in digital transformation and startup consulting.